Applications in basic marketing clippings from the popular business press / E. Jerome McCarthy and William D. Perreault Jr

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Applications in basic marketing clippings from the popular business press / E. Jerome McCarthy and William D. Perreault Jr

McCarthy, E. Jerome - Nama Orang; Perreault, William D - Nama Orang;

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Title Applications in basic marketing: clippings from the popular business press
Authors Jr Perreault, William D. Perreault, Edmund Jerome McCarthy
Edition 12
Publisher McGraw-Hill Irwin, 2001
ISBN 0075610337, 9780075610335
Length 246 pages
Subjects Business & Economics › Marketing › General

Business
Business & Economics / Advertising & Promotion
Business & Economics / Marketing / General
Marketing
Press clippings