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Ditemukan 1 dari pencarian Anda melalui kata kunci: author=Noble, Paul
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Evaluating Public Relations : A Best Practice Guide To Public Relations Plann…
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Watson, TomNoble, Paul

Evaluating Public Relations advises PR practitioners at all levels how to demonstrate clearly and objectively to their clients and managers the impact that their work has. The authors draw on both their practical and academic experience to discuss a diverse range of evaluation methods and strategies, illustrating them throughout with award winning case studies and interviews. Fully revised and …

Edisi
Cet.1
ISBN/ISSN
0 7494 4306 5
Deskripsi Fisik
vii, 225 p. : ills.; tabl.; bibl.; reff.; ind.; 18
Judul Seri
-
No. Panggil
659.2 WAT e